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5 Tips for Creating a Marketing Plan

The final quarter of the year is ideal for planning marketing activities for the next year because, before a concrete marketing plan can be created, some things have to be prepared. ESTABLISH A PLANNING PROCESS! A great marketing plan doesn’t just come out of...

How to Market B2B Services – 5 Ideas

Selling services is not easy. This is especially the case when it is not a standard service (e.g. car wash), but rather a knowledge-intensive service requiring explanation, such as management consulting. It is different than classic product marketing. I have listed...

Your offer is not selling? Here is why

You put your offer on your website and you are sure that it is the ideal solution for your prospects. And then nobody buys or shows the slightest interest. Now you are wondering whether your offer is bad, you are not good enough, or your website is to blame. Before...