A great marketing plan doesn’t just come out of nowhere, and certainly not overnight. It is preceded by coordination, research, discussions, analyses, considerations, and decisions. ESTABLISH A MARKETING PLANNING PROCESS! The larger a company, the more extensive the coordination and coordination processes. In order to ensure that planning does not end in chaos, a planning … Read moreHow To Build Your Marketing Plan
Selling services is not easy. This is especially the case when it is not a standard service (e.g. car wash), but rather a knowledge-intensive service requiring explanation, such as management consulting. It is different than classic product marketing. I have listed some ideas for marketing in this article. WHAT IS SO SPECIAL ABOUT SERVICE MARKETING? … Read moreHow to Market B2B Services – 5 Ideas
Let’s face it: Most coaches and consultants are overworked so that they don’t have time for private matters or to work IN the business instead of working ON it. And even if you are finished with the daily operations you are thinking about other stuff to grow your business. A part of that is marketing … Read moreHow Many Leads Do You Need To Grow Your Coaching Practice?
You dream of a business where you do what you love and earn really well. Maybe you even dream of a big 6-figure income? But.. Your enthusiasm turns to frustration. If you look around, you’ll see big names in your industry. You see people with 20,000 Facebook fans. Colleagues speaking at conferences. Colleagues that are … Read moreWhy the number of your Social Media Fans doesn’t matter
You put your offer on your website and you are sure that it is the ideal solution for your prospects. And then nobody buys or shows the slightest interest. Now you are wondering whether your offer is bad, you are not good enough, or your website is to blame. Before you take drastic steps, start … Read moreYour offer is not selling? Here is why